News

12-Oct-08
DMC and The Social Responsibility of Hip Hop

By JJ Reilly

Hip-Hop is no longer limited to rap music and break dancing; today it represents a multi-billion dollar industry that influences everything from fashion to prime- time television programming, professional sports, mass media marketing and advertising. Today Hip-Hop is becoming a way of life, a culture that is intricately woven into every aspect of young people's daily lives.

Legendary hip hop icon Darryl "DMC" McDaniels, of the pioneering hip hop group RunDMC, told a crowd recently that what they see on television in music videos is "show business" and not a true reflection of what hip hop represents. "The whole purpose of hip hop is to inspire, to motivate and to educate. It is the transfer of information whether you are in the ghetto or Beverly Hills. Hip hop is about the life we live-especially for Black people" DMC said. "Hip hop was created to make it known that we as a people are in charge of our purpose and our destiny. The true purpose of hip hop was not just to create rappers" he added.

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